Guides
Run a waitlist that pays off.
What we learned running waitlists for our own launches: from the first page to the last invite. Useful whichever tool you pick.
GuideBuild a waitlistHow to set up a waitlist before you launch: write the promise, put up one page, keep the signup short, send the first emails and plan launch day early.GuideLanding pageWhat a waitlist landing page needs: a clear headline, one promise, a short form, proof you can back up and what happens next. Plus what to leave out.GuideReferral waitlistHow a referral waitlist works: a share link per person, moving up the line and rewards at milestones, and how to keep it fair and free of fake signups.GuideDouble opt-in and GDPRDouble opt-in and the GDPR for a waitlist: valid consent, proof of consent, what to store and what to skip, and deleting data on request and after launch.GuideWhat to ask at signupWhat to ask people who join your waitlist, and when: one question at signup, the rest right after, with example questions for SaaS, apps and dev tools.GuideWaitlist emailsThe emails to send your waitlist, with templates to copy: confirmation, welcome, a short update and the invite. Plus how to send them from your own domain.GuideLaunch day invitesOpen up to your waitlist on launch day: invite in batches, pick who goes first, send one-time links or codes and know what to check before the next batch.
Early access
Early birds get in first.
Join the waitlist for Waitlark. We invite people in small groups, and waitlist members get the early-bird price.
One email to confirm, one when your invite is ready. Unsubscribe in one click. What we store.